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For Luv. | Happily Ever After Meet High Fashion Editorial

SCOPE

1. Brand strategy
2. Creative Direction
3. Tone of Voice
4. Website Design
5. Print Design
6. Project Management

Date

March 2022

For Luv. This was a concept I came up with whilst planning my wedding.
The Problem? Volatile nature of the time proved planning a wedding in 2022 difficult nevertheless, but I wanted to ensure the experience for my fiance and I as well as for our guests was above par.

Solution? A curated wedding website that informed guests, interacted with RSVPs and information collection, as well as setting the tone for the big day, allowing for cashless gifting through the creation of an online wishing well system securely connected through payment gateways.

Most importantly though; turning the precious memories post-wedding into a forever lookbook/wedding album website that travels with you, safely stored in cloud storage, password protected. Ditching the dusty draws where discs and USBs are usually kept for the glory of the internet, immortalised forever.

© 2024 by Creative Director Lily Grigor

I acknowledge the Traditional Owners of the land in which I work and extend this respect to all First Nations people, including past, present and emerging.

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